In November, a special recording day was on the agenda, completely dedicated to making high-quality video productions for Brisby. The goal? To present products in a visually appealing and informative way for both their YouTube channel and the product pages of their website. This day brought together creativity, technique and presentation skills in a professional setting aimed at strengthening Brisby's online presence and brand experience.

A powerful team of presenters

To make the videos extra professional and appealing, outsider and influencer Fabienne Bontekoe was hired as a presenter. Her experience and camera charisma gave the videos an authentic and reliable look. In addition, Erik, the owner of Brisby, and Dean, the photographer of Donker Online Marketing, also served as presenters. Together they created a dynamic and varied presentation of the products, in which both expertise and enthusiasm were clearly visible.

Fabienne naturally emphasized the unique features of the products, while Erik as owner went in depth about the use and quality. Dean added a creative angle from his background as a photographer and content creator. This collaboration ensured that the videos were not only informative, but also personal and inspiring.

A professional production setup

The recordings were made with a Sony A6700, a camera known for its excellent image quality and versatility. The setup was further enhanced with professional equipment such as studio lights, backdrops and a Rode Mic Pro in combination with lavalier microphones. This combination ensured perfectly balanced lighting and crystal clear sound, essential for a high-quality video production.

For smaller products, close-ups and macro shots were taken to capture every detail. For larger items, wider shots and dynamic shots were used to show off the functionality and design. The carefully planned shots and professional equipment made it possible to present the products at their best.

Storytelling and product experience

During the recordings, a lot of attention was paid to storytelling. Fabienne, Erik and Dean created scenes that not only showed the products themselves, but also how they can be used in daily life. This made the videos not only informative, but also inspiring and recognizable for the target group.

This approach meant that the videos became more than just a list of product features; they told a story that invited viewers to identify with the products and their benefits.

The Impact of Professional Product Videos

The videos created during this day of filming serve as powerful tools to strengthen Brisby’s online presence. On YouTube, they attract a broad audience, while on product pages, they provide potential customers with clear, visual information. This not only helps increase engagement, but also builds trust and drives purchases.

The use of a presenter like Fabienne and the collaboration with Erik and Dean created a unique mix of expertise, creativity and authenticity. This increased the professional appearance of the videos and made them more attractive to a wide audience.

Conclusion

A recording day like this is an investment in the future of a brand. The result is a combination of high-quality content and a strengthened brand identity. The collaboration between presenters, technical experts and creative professionals has resulted in videos that are not only informative, but also inspiring.

Check the video's on the youtube channel from Brisby: https://www.youtube.com/@brisby_official